SEO & GEO
Ten years in SEO, the last few spent on GEO — Generative Engine Optimization. That's the discipline of getting brands surfaced and cited by ChatGPT, Claude, Gemini and Perplexity, next to ranking in Google.
Groningen, NL
SEO & GEO specialist building AI automations in public.
10 years making brands findable on Google. Now doing the same for ChatGPT, Claude, Gemini and Perplexity — and building the automations behind it, in the open.
Ten years in SEO, the last few spent on GEO — Generative Engine Optimization. That's the discipline of getting brands surfaced and cited by ChatGPT, Claude, Gemini and Perplexity, next to ranking in Google.
Agent systems, content pipelines, monitoring and outreach automation, built with n8n and LLMs. Shipped for my own companies and for agency clients.
Co-founder of ConversieOnline, a digital marketing agency. Co-founder of Lune Lupo, a premium supplements and skincare brand for men. A few niche sites on the side.
An autonomous agent system running on my own server — build in public on X.
Every evening I send an assignment over Telegram. Agents plan, build, review and test it themselves, inside a set budget, without me watching. In the morning there's a report and a result waiting — plus a live dashboard showing exactly what happened overnight.
Follow the build on X →